Personally I haven't seen any of the webisodes, nor was I aware. Also, I would like to see more real facts about the success of the previous campaign.
Yet, what is important is that we try, experiment, measure, learn from what we do, replicate what worked and change what worked less well.
Our TG is interested in the content we bring: let's keep that. 5 min is too long: let's make it shorter. This is the only route to innovation.
Click on the title to read more...
Monday, September 28, 2009
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